It’s Time for Mobile Campaign!

Posted on June 20, 2012 by admin

: It’s Time for Mobile Campaign!

On the previous days, paper coupons and physical cards were used as the representatives of discounts and promotions. Tons of cards were collected in your wallet. Some people had to buy a card holder for reducing the capacity of their wallets. While they wanted to use a card, they had to search for the needed one from their card pile. Sometimes, they could find it, and sometimes they just could not. It was not that comfortable at all for people who loved to save money by using promotion cards because they would have to carry heaps of cards, which made it totally frustrating. And most upsettingly, they had to bring loads of cards with them even the cards would be used or not, just in case!

Not only customers, but also retailers and service providers found this a difficult means of distribution. Customers found the difficulty in terms of carrying and using card piles. But retailers and service providers found the difficulty in terms of the budget and time of printed matters. They had to set the amount of money to print out handbills, brochures, cards, and posters. All paper-based intermediaries were designed and disseminated. Most of the handbills and all of the expired printed matters were dumped in the trash and eventually become waste. Moreover, the steps of distribution took time before really reaching customers. It meant that retailers and service providers wasted both time and money for creating printed materials.

Now smartphones will be the solution to this problem! Customers have no need to carry cards and search for the needed ones anymore. They just type the names of shops or services that they on the application called SHOPPENING. After that, they can show the mobile promotion at the cashier and scanning barcode to redeem the promotion. Now, retailers and service providers offer the convenience of using promotion and save costs for producing printed matters simultaneously.

When the convenience comes to users, sales increase. Customers feel more convenient to exploit mobile campaign as they can redeem the promotions with ease wherever and whenever they like. When they want to buy something, they can buy it with special offers from available mobile campaigns offered on SHOPPENING. Customers will now be happier to spend money on products and services, so more benefits fall in the hands of business owners, with reduced costs! Let this be the time for mobile campaign and make everything easier!

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Optimize Mobile Strategy to Grow Your Business

Posted on June 14, 2012 by admin

: Optimize Mobile Strategy to Grow Your Business

How can business owners know the needs of their customers? It is quite pointless and a waste of money to grow a business without knowing anything about its target. If you do not have any surveys or data collection, you cannot notice anything about the needs of customers. SHOPPENING business dashboard will decrease your risk by collecting the result of your marketing offers and showing them in a friendly statistics board.

After launching your mobile campaign, customers who are interest in your promotion will search and redeem the promotion at the store. When those customers scan the QR code, the process of collecting data is begun. The business dashboard will collect and conclude the results for you. Each campaign will be presented individually. When you click on a campaign, the results will show in various graphs and tables. You will recognize the appreciation of each campaign, the total sales, and the redemption total. Moreover, you can find out the demographic of the people impressed by your offers because the dashboard will report the genders, ages, locations, and devices used to access the application.

Furthermore, SHOPPENING is a location-based application. When customers search for a mobile offer or store they are interested in, the nearest branch of the store will be presented first. Therefore, those customers will be able to use the promotion as soon as possible. They do not need to waste their time finding an available store to redeem the promotion.

Because SHOPPENING is a Smartphone application providing mobile coupons and loyalty cards, shoppers will not have to bear the frustration of carrying discount coupons and member cards anymore. All they need are a smartphone and an internet connection. And let it be the business of SHOPPENING to help them save money and time.

For business owners who decide to create mobile campaigns with SHOPPENING, nothing is difficult especially knowing the needs of your customers. Just make use of SHOPPENING’s campaign monitoring services and customize your future marketing offers. Your business should then proceed to the right direction with the right customers, at the right place and time.

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Why Make Loyalty Cards and Coupons Mobile?

Posted on May 21, 2012 by admin

: Why Make Loyalty Cards and Coupons Mobile?

Of course, there are people who oppose the concept of change, and for mobile loyalty cards and mobile coupons, they go like “Why change?” or “What’s wrong with paper ones?” Some even criticize the process and say that making everything mobile makes life too easy and people forget to use their brains.

Surely the process really makes it all easier, and there’s nothing wrong with that! In the society today where everything is jumbled up and everyone is always in a rush to get things done as many as possible in a day, people need things to be simple and easy. Simplifying things means you can minimize your effort and time while maximizing your profits and satisfaction. Transferring coupons and cards into smartphones does not only help you hit your sales target more easily, it also serves as an effective tool to measure and indicate the success of your business.

With mobile coupons and loyalty cards, customers will need to present their smartphones at the cashier to redeem their offers and collect their stamps, and this is just the heart of the matter. The redemption process at the cashier, apart from being quick and easy by QR code scanning, will collect the information of the customers who redeem their offers and purchase products and services from your shops. This information will be kept in the database and delivered to your dashboard system for further business measurement in the future. The traditional coupons and loyalty cards are generally thrown away or destroyed after use to prevent reuse; hence there is no further follow-up. However, with mobile cards and coupons, the data can be later statistically processed and the result of the measurement may indicate the future direction of the business. For example, if the result shows that most of the customers are females, age 20-25, business owners can work on future campaigns to specifically serve this group of customers, or make another attempt to draw in other groups of customers who are formerly not interested in the previous campaign.

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Mobile Loyalty Program: How to Engage and Reward Your Customers

Posted on May 18, 2012 by admin

: How to engage and reward your customers

SHOPPENING offers a loyalty program management system for merchants. Consumers who have downloaded the SHOPPENING app are allowed to redeem the offers shown on their phones. Users are able to receive loyalty points, offers and rewards from the merchants joining SHOPPENING programs and easily share the stuff on Facebook, Twitter or via email from their smartphones. It’s a simple way to establish a user’s location at a business without asking them to do an actual check-in.

Businesses may provide offers on mobile via SHOPPENING website and publish offers on the mobile application for free. Users who would like to claim offers can do so at the cashier.

This approach is very beneficial to businesses when it comes to engaging customers. SHOPPENING provides businesses with an effective way of exercising promotional campaigns. Customers can easily access promotions and redeem them at the counter without having to worry about printing coupons or keeping them in their wallets. SHOPPENING is now offering mobile coupons and rewarding programs.

SHOPPENING helps local businesses identify, engage and increase repeated purchases from customers through loyalty program and direct marketing solution. Users redeem the offer at the point of purchase by scanning QR codes with their smartphones and get privileges or rewards for being customers. Merchants can access user information and purchase history through an online campaign dashboard, and use this information to send highly targeted marketing messages directly to their customers.

What SHOPPENING provides is a simple way for customers to register their visit to participating merchants in exchange for points, coupons, discounts or anything that the merchants would like to distribute. The customers simply launch SHOPPENING app on their smartphones (available on iPhone, Android phones, BlackBerry, and Windows Phones) and scan the QR code at checkout to redeem offers. They can also share offers with friends on Facebook, Twitter or send emails via the application.

On the merchant side, the QR codes used in the redemption process can be generated via PC before printing out for scanning. For consumers with privacy concerns, SHOPPENING clearly states that customers’ personal information will not be shared with merchants, only with SHOPPENING database itself. SHOPPENING merchants can go beyond the basic “punch card” rewards system with the monitor service which allows access to something akin to a Google Analytics or Facebook Insights of their stores. How many redeems, who shopped there, how often, when, etc. are displayed in a dashboard-like interface. Merchants can also narrowly target customers via campaigns – e.g. “everyone who comes 4 pay for 2”. SHOPPENING serves as the middleman, delivering the message seamlessly from merchants to the shoppers.

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How to Maximize Your Mobile Campaign

Posted on May 17, 2012 by admin

: How to maximize your mobile campaign

Following the trend of this smartphone era, shopping is frequently done online via mobile applications. We can see that there are many shops and services trying to create mobile applications because they would like to introduce and promote their products to those using smartphones. They are simply on the right track to getting closer to their customers.

There are numerous informative applications, but what about interactive ones that offer member cards, loyalty cards, or mobile campaigns? It is now a new trend for shops and services to exercise their promotions via mobile: no more collecting coupons and member cards! There is a mobile application created just to help entrepreneurs reach customers through this means, especially ones using smartphones. Its name is SHOPPENING!

Shops and services just provide information and establish their desired campaigns through SHOPPENING’s main site. When customers download the application, they can start searching for shops and services that they like immediately. Then, they will see the mobile campaigns already offered by businesses. Customers may now go to the physical stores of the brands they see on mobile and use the promotions by scanning a QR code at the counter.

Because mobile campaigns make it more convenient by constantly showing updated information and carrying tons of cards for them, customers will not have to concern about forgetting their member cards and not remembering to use promotions anymore. They can use the promotions via mobile whenever and wherever they want. Thanks to this technology, smartphone users are now likely to use more promotions than ever before!

Regular customers who use smartphones will be transformed into big loyal fans of your shops and services. Using mobile campaigns helps them shop and access services more easily. They can search for discount coupons or collect points through their smartphones. The news page of the SHOPPENING application provides useful and updated information for customers such as special price periods, events, new items, etc. Indeed, loyalty enhances profit! Isn’t it worth a try?

Accordingly, the effective strategies of SHOPPENING are helping entrepreneurs reach customers, offer mobile campaigns, gain customers’ loyalty, and increase profits in a truly effective way. Businesses can now maximize you mobile campaigns for the best results on their revenue sheets. Let’s just sit and wait for the upcoming tons of customers! Cheers!

Promote Sales on Mobile

Posted on May 15, 2012 by admin

Promote sales on mobile

The most traditional and well-known forms of sales promotions in stores include paper coupons and physical cards. Our customers might receive the paper coupons via some means of distribution like mailing, vouchers, or even clipping them off from the magazines. These paper coupons are easy to use and effective. Most of them show the promotion in the front and the terms of service are printed in the back. Still, I’m sure many people, especially those who are easily attracted by discounts, are not pleased with the idea of carrying small pieces of paper coupons everywhere they go. For one thing, small pieces of papers get lost easily in your wallet or bag, or they might just be scattered and unorganized in your clutch. It takes you some time to ransack your purse and find the right coupon to claim your desired promotion, with a high amount of nerve and frustration in the process. Physical card? Surely physical cards are now designed to be just as adorable and attractive as they can so they fit perfectly in your wallets. Yet the conditions of member card acquisition are occasionally tiring, and what if you don’t want the membership? What if you just want that promotion at that certain time?

Today the question has been answered and the result is more than satisfying! Tired of carrying packs of paper and cards around? Move them into your smartphones! Simply download applications that support mobile campaign. Every little piece of your coupons and member cards will simply be digitized into your phones that you carry everywhere. Say goodbye to stumbling through your bags to find that one card. With this kind of application, all the cards and coupons are organized and compressed into one single application. You just simply browse for the right coupon and show it at the counter to redeem your offer. It’s easy, comfortable, organized, and as highly effective as any paper coupons or physical cards. All the information is shown under the promotional mobile offer in the same way the paper coupons do. Having your smartphones fully charged before leaving your home is the only thing you need to worry from now on!

SoLoMo Strategy for your next marketing campaign

Posted on May 14, 2012 by admin

SoLoMo-Strategy-for-your-next-marketing-campaign_Shoppening

The Social, Local and Mobile or SoLoMo trends are the next cataracts for a cutting-edge innovation of digital businesses and are considered necessary for local businesses. SoLoMo is a perfect strategy it comes to targeting your ideal market and allowing ideal customers to find you. The combination offers a win-win situation for both parties as well as an initiative for digital engagement with consumer activities.

Given these newer strategies, companies are able to mobilize their virtual and physical platforms to better reach and retain social and mobile customers. Most companies are aware consumers being mobile forces them to be dynamic and user friendly as roughly 91% of all people are using mobile devices and 26.3% of them access the Internet through their gadgets. It is thus important to have a mobile site for on-the-go reading compatibility and utilization.

Additionally, Google reported that 95% of smartphone users have searched for local information, proving that location-based deals search through search engines is vital to digital couponing.

The same study found that 38% of the subjects use a mobile device to find store locations, 34% to compare prices, 28% to research deals and coupons, and 27% to find product reviews.

Mobile couponing, an obvious extension and result of digital distribution, has been popular despite its “mechanical” issues. With the rise of digital coupons, there was also a surge in consumers using their mobile devices to reference coupons visually on their smartphones. Unprepared for this development, the redemption process such as digital coupon scanning on mobile devices has proven difficult until recently.

Mobile coupon redemption has always struggled with ensuring a seamless experience at the point of sale. SHOPPENING released an app for iOS, Android, BlackBerry and Window Phone, which includes mobile coupon and loyalty card sections for customers using the mobile app. Shoppers could easily use and redeem promotions at the point of sale in the store via QR code. Businesses may use SHOPPENING’s membership card management service to track and monitor their campaign results and convert shoppers into loyal customers. SHOPPEING currently allows businesses to use its services for free!

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Grow Your Business, Get More Customers

Posted on May 13, 2012 by admin

With shoppening, your business will never be the same. Why is that? It’s because shoppening offers an original, creative, and effective way of marketing called mobile marketing. By fusing the traditional marketing with the mobile application, promotional campaigns are now comfortable, easy, and best of all, mobile.

Shoppening now launches a mobile application that will show mobile users news about marketing campaigns and discount to make shopping a fun experience, and profitable business. Create your brand today and let your offers draw more and more buyers to your shops! Every time the shoppening application is downloaded to smartphones, you get more customers. These customers are provided with several worth-buying deals and at least one of these will get their attention. The downloading process is easy and you can get more new customers everyday thanks to the sharing function in social networks like Facebook and Twitter. You customers can share the interesting offers, mention about the latest updates, or simply just recommend the website to their friends easily with just one click. This way of marketing is easy and effective.

Then, keep your customers coming back; make them your loyal customers by offering them attractive promotional campaigns and using the “Loyalty Card” program. Loyalty card is another kind of promotional offer which earn your customers a special reward when they purchase your products to a certain quota. If you hit the right button and keep your customers coming back, your sales are guaranteed to increase in no time.

Come and join us today and get ready to head forward with the world of e-commerce where every demand needs a prompt response and satisfying results. Log on and register today at shoppening homepage www.shoppening.com, and create your brand. Simply go to the menu “Get Start” and fill in information about your business; the type of the business and the name of the brand, tick the shoppening agreement box, and click start. Just like that and you’re now a part of shoppening experience, the most promising marketing campaign for mobile users at the moment.

Let mobile phones change your marketing promotional campaign today

Posted on May 12, 2012 by admin

Of course, there’s nothing wrong with the traditional ways of promotional campaign; they are all effective and great. But you must not forget that the world is moving forward every minute, and with the technology, the rush, the want, and the need of today customers, sometimes we cannot afford to settle with just “great”. Transferring your marketing campaign to mobile phones can offer many pros, as it turns out, to both business owners and customers in many different ways.

First of all, make it flexible. Hard copy campaigns are printed and they stay that way until the promotion package expires. Customers get the information and if they find it unattractive, bam, they’re gone. But by advertising your campaigns on mobile application, you get the chance to edit, modify, and readjust your campaign the way you want to attract more customers to your shop. Extend the expiration, double the gift voucher, whatever bits and pieces you can change to boost the sale. This way and this time, customers who may have lost their interest can be drawn back if you just get it right.

Secondly, make it real-time. What would you do if your genius campaign turns out not so genius? How would you fix it when your nationwide printed ad campaigns become a flop and it’s just too late to save it? Here on mobile application, things are not as bad as it seems. With the real-time technology that allows you to update your next genius offers at will, you can evaluate the direction of the sales and create a campaign that fits perfectly to the situation easily. Launch an instant campaign of air-conditioner when the summer heat is unbearable, and get your sales over the roof! It’s easy, and customers are satisfied with the outcome that they get what they want, when they want, and exactly how they want.

Next, make it location-based. With “Location Service” function available in almost every model of smartphones, your customers can browse in the application to find their nearest attractive deals. This function helps your customers decide and buy more easily due to the reason like “Why not? We’re already here!”

Last of all, make it assessable. With the dashboard system where all the data is collected in the database, your sales and customers can be assessed and evaluated. That statistical result can be proved useful for your future adjustment or creation of your promotional campaign.

Engage customers with QR code and location-based marketing

Posted on May 10, 2012 by admin

Engage customers with QR code and location-based marketing - By Shoppening

Integrating QR codes in your marketing strategy is a great way to build brand awareness, taking advantage of the new technology. QR (Quick Response) codes have gained significant momentum in the past years, popping up everywhere from flyers to billboards, stores, logos and more. Some smartphones and mobile applications are now equipped with QR code reading functionality and consumers are quickly learning how the mechanic woks. One of the key contributions to their popularity is that they allow smartphone users to install applications on their smartphones within a matter of seconds.

And now it’s more than easy to generate QR code marketing campaign via SHOPPENING, the leading mobile deals finder on a location-based platform. Do it yourself by visiting our website www.SHOPPENING.com where you can create your own QR code campaign linked with mobile coupons, loyalty programs or even check-in promotions within 10 minutes.

SHOPPENING also offers printing option to let you print out QR code posters to be placed anywhere in your store. Scanning your unique QR code will lead to your mobile campaign page on the app where users redeem your created offers. Apart from promoting your brand, the application is also expected to drive more foot traffic to your store. You can use SHOPPENING’s membership card management service to track and monitor your campaign and convert ordinary shoppers into your loyal customers. SHOPPEING is now providing its services for free!

Determined to revolutionize mobile marketing, SHOPPENING give retailers or businesses a unique and effective way to draw nearby shoppers to their physical stores. SHOPPENING, a free app for consumers, contains a number of offers from various stores where shoppers can find coupons of their favorite products or services on-demand no matter where they are.

Technological advances have changed the way businesses communicate with shoppers. SHOPPENING app allows businesses to approach consumers through the media that they spend most of their time on – their smartphones. Because all SHOPPENING mobile coupons and loyalty card programs are location-based, they are able to target nearby potential shoppers who are most likely to pay you a visit. SHOPPENING gives local businesses the ability to grow their customer base and increase customer loyalty – an ideal targeted marketing opportunity.

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It’s Time for Mobile Campaign!

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Optimize Mobile Strategy to Grow Your Business

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Why Make Loyalty Cards and Coupons Mobile?

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Mobile Loyalty Program: How to Engage and Reward Your Customers

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How to Maximize Your Mobile Campaign

Promote Sales on Mobile

Grow Your Business, Get More Customers

Let mobile phones change your marketing promotional campaign today

Engage customers with QR code and location-based marketing

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